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What/Who is Pazarama?

Pazarama is an e commerce platform that brings together discounts, coupons, bank campaigns, and a wide range of special offers across many categories, from fashion and electronics to outdoor, hobbies, toys, and more. What really sets Pazarama apart is its close connection with Türkiye İş Bankası, which allowed the platform to launch with strong, exclusive bank campaigns from day one.

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As the platform grew and customer trust increased, other major banks such as Garanti BBVA, Yapı Kredi, and Halkbank joined in, offering their own tailored campaigns and benefits to Pazarama users. This expansion added another layer of variety and value to the shopping experience.

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Here, I’m sharing a selection of the key visuals I designed throughout my time at Pazarama, from my very first day to my last. Some of these works are adaptations created for sub campaigns, while others are flexible templates designed to be used across multiple bank campaigns. Together, they reflect both the fast paced nature of the platform and the evolving visual language we built over time.

Key Visuals

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Bank Offers

Bank offers carry greater importance and special value, as they come with many conditions and legal responsibilities. For this reason, they are slightly different from more creative key visuals.

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